Do you want to become a more persuasive and effective communicator?
Communication for Influence course at Cambridge University is a game-changer, offering valuable insights into the art of collaboration and persuasion that will help you achieve your goals and build better relationships. Read on to discover more about this transformative course!
Reinforce
Points of agreement
To influence others, it is essential to start by reinforcing points of agreement and understanding the perspectives and interests of your audience. This includes examining your knowledge and biases and seeking out a diverse range of information and opinions. Your credibility is also crucial, so it’s essential to tailor your message to your audience’s motivations and interests and approach them in a personal and relatable way.
Understand
The perspectives and interests
Find
Common ground
Another critical aspect of effective communication is active listening and empathy. This means taking the time to understand the other person’s perspective and setting up a positive and supportive atmosphere. Storytelling can also be a powerful tool for building connections and persuasion. Sharing personal anecdotes or vulnerable stories that align with your message can create a more profound sense of understanding and emotional resonance with your audience.
Tailor
Your message
Acknowledge and
Examine your biases
Your credibility is also crucial, so it’s important to tailor your message to your audience’s motivations and interests, and to approach them in a way that feels personal and relatable.
Practice
Active listening
Practice
Empathy
Active listening means taking the time to understand the other person’s perspective and setting up a positive and supportive atmosphere. Storytelling can also be a powerful tool for building connections and persuasion. By sharing personal anecdotes or vulnerable stories that align with your message, you can create a deeper sense of understanding and emotional resonance with your audience
Identify
Tradeoffs and concerns
Have a
Clear objective & strategy
Be clear on your personal purpose and the objectives you hope to achieve. This includes identifying any trade-offs or concerns that may arise and addressing them openly and honestly. You should also be clear about what you are measuring, and what success looks like and revise your strategy as needed.
Overall, the communication for influence course is an insightful exploration of the nuances of persuasion and collaboration and offers many valuable tips for building better relationships and achieving common goals.
More information about the course can be found here:
COMMUNICATION FOR INFLUENCE ; UNIVERSITY OF CAMBRIDGE ONLINE LEARNING